This is Dutch documentary maker Sunny Bergman.
She made a documentary called “Beperkt Houdbaar“, a tag which you generally find on food products that you can only store for a few days. It’s the Dutch equivalent of the English “perishable” (thanks, Adam). This film deals with the pressure exerted by society and the media on women and girls to conform to a beauty standard - a beauty standard that does not exist, generally referred to as “The Playboy Look”. Sunny takes on cosmetic/plastic surgery and the photoshopping of models in all sorts of magazines.
The film is extremely unnerving, it makes you feel very uneasy - and a few times it even made me nauseous. The most… Unnerving, but at the same time touching scene is when Sunny goes for a consult at a very famous American plastic surgeon. While carrying the camera in her hand, filming her image in the mirror, she has her entire body examined by the surgeon - including her butt, her breasts, and even her vagina. The surgeon goes on and on, listing all the things that are wrong with her - and the costs of the various surgeries. Too much fat here, uneven this there, her vagina is wrong, her arms are wrong, her hips are wrong, everything’s wrong. All this time, she keeps on filming her reflection in the mirror.
When the surgeon leaves, she keeps on filming - she’s just standing there, camera on her shoulder, filming her reflection. For a few moments, she’s frozen. She doesn’t move, doesn’t twitch. And then, she moves her hand to her face, and gently wipes two tears from her eyes with her index finger. Then she says: “Somewhere, I did hope he would just say: ‘you’re beautiful, there’s nothing to be done about you’.”
And as a viewer, on the edge of your seat, you cringe. As a guy, even a slight feeling of guilt arises.
The documentary caused a reasonable stir in my country. Politicans are advocating a minimum age for cosmetic surgery patients, and Sunny herself has enacted two badges - “Photoshop Free” and “Photoshopped”. Various magazines in my country have joined this initiative, and will now print these badges if they do or do not photoshop the women/men in their pictures (excl. advertisements). Even Playboy said they would join the initiative, but backed out of it at the last moment.
I never realised photoshopping was so abundant - and I didn’t even know how easy it was to completely transform how people look on photos. I always was under the impression that they removed some cellulite here, a pimple there - but in fact, everything everywhere in a lot of magazines is photoshopped. Almost nothing is real anymore.
An eye opener. Watch this documentary. It will change the way you look at, well, everything. Sadly, in Dutch.